If you're seeing buses you are seeing bus advertising.
Bus branding is a remarkable medium of transit advertisement that helps in creating awareness in desired neighborhoods. Bus advertisement offers a lower entry cost and higher regional flexibility.
In bus branding there are multiple options available such as Parisaravahini buses which prove to be cost effective and AC buses (Vajra & Vayu Vajra buses) which are premium bus branding options.
Who can benefit from bus advertising?
- Bus advertisement in Bangalore is most suitable for brands that want to target particular regions and get excellent visibility.
The large, colorful, and innovative designs demand attention and the advantage is that people cannot switch it off. Brands get exclusivity in their advertising space and it delivers results.
- By putting your advertisement inside the bus you will be able to target commuters traveling in city buses. Moreover, advertisement on the exterior will help you target others such as pedestrians and those traveling by car or other means of transport.
Since buses travel across Bangalore city, your advertisement will be visible to people in different localities.
Bus branding is a cost effective and high impact advertising option that is suitable to every type of advertiser, whether you are looking to:
- Announce new products
- Seasonal and discount offers
- Other types of branding messages
In a cosmopolitan city like Bangalore, there is high demand for public transport options and this demand is fulfilled by buses. Thus, through bus branding you can reach a large audience group consisting of people of all age groups, incomes, and backgrounds.
Advertise on BMTC Buses
The good thing about BMTC is that it serves urban, sub-urban, as well as rural areas. Similarly, the Volvo buses are used by about two lakh people on a daily basis. As such, bus advert isement can put your brand in front of thousands (if not millions) of people every day.