In first part of this article we checked various features such as answer boxes and featured snippets and how they help in providing better search engine exposure to your site. Here, we will continue this topic and look at few of the other important features that you must implement on your website
SERP Features That Every Website Must Implement
SEO companies put more focus on implementation of these features since it helps businesses gain more visibility in search results compared to their competitors.
SERP Feature #3: Tables
Just like the featured snippet, tables showing up in search results extract data in the form of a table from a website if the data available on the site is relevant to the search query.
As per review done by IM Solutions, apart from displaying the table, Google also links to the website from which data was extracted.
SERP Feature #4: Rich Snippets
Rich snippets show details such as reviews, prices, and rankings for a particular website. These are beneficial for businesses and help in differentiating your business from your competitors. In addition, such extra information available for your site encourages visitors to click more on your link.
We can regard review snippet as an important snippet to implement for your site since it makes your listing visually interesting as well as lets users check the reviews your product or service has received. If there are good reviews then it works as a social proof of quality of service your business provides.
SERP Feature #5: Local Packs
These refer to results extracted from Google Maps and displayed in a very compact format for queries related to services that are available in a locality.
SEO agencies in Bangalore have the opinion that if you are a local business then this is one of the most important SERP features that you need to focus on for your specific geographic location.