You have the products and services that people are searching for. But, it will only be possible to reach your customer base when your products and services are marketed properly. Digital marketing is a proven avenue to spread the message about your products and services as well as develop brand identity in this vast online world known as World Wide Web.
IM Solutions has the expertise to develop digital marketing strategy for your business so that your organization stands out as the best available option whenever people are looking for products and services you sell. As top digital marketing agency in Bangalore (India), we have served more than 150+ clients who are happy with our services.
Search Engine Optimization (SEO)
Social Media Marketing (SMM)
Social Engine Marketing (SEM)
Brands prefer to work with IM Solutions since we offer:
- Assured results
- Team of experts
- Affordable pricing
- Adherence to timeline
Digital marketing can increase popularity of your business and help you stand out from your competitors. Moreover, digital marketing provides you different marketing options to choose from such as search engine optimization, social media optimization, search engine marketing, and social media marketing. Carve out a space for your brand by using our digital marketing services.
You need digital marketing services if you own a business. If you are not online, you do not exist. According to the Builtwith’s Analytics Usage Distribution on the Entire Internet, 70 million websites worldwide use digital analytics tools. Digital market is here to stay and your business needs it to grow. Ignoring digital marketing will cost you your business growth. Digital marketing company provides an integrated digital marketing strategy for your business. In fact, digital marketing provides a clear strategic goal for businesses and what they want to achieve online, be it gaining new customer base or making a more meaningful relationships with existing ones. Digital Marketing Agency / Company also helps identify the right target audience and saves you a ton of resources, not to mention the amount of time you will be saving.
It is a well-known fact that all companies irrespective of their size (established as well as start-ups) need digital marketing services. All companies need digital marketing services for them to grow and thrive in the ever changing dynamic market. Digital marketing keeps a company/business agile. It keeps it moving and active with different and new approaches to stay ahead of their competition. Top brands like Amazon, Google, Tesco, Dell and others, all use latest digital marketing to gain or keep their online audiences. Therefore, digital marketing services are important for a company to have clearly defined goals and execute it strategically. It is a tool to keep them one step ahead of the competitor.
Building a perfect digital marketing team is not an easy task. It requires critical thought, plan and strategic execution. A comprehensive digital marketing strategy involves a different tactics and initiatives. Your digital marketing team must involve a people with a wide variety of skills. The critical roles in a digital marketing company are occupied by a content strategist, a project manager, graphic designer, SEO specialist, marketing specialist and a front-end developer. Content strategist is essential for creating an engaging content to keep the audience coming back. Project manager is responsible for ensuring needs of different departments are met. They act as a liaison between the digital marketing team and the rest of the organization. Graphic designers make visually appealing ads to send the company’s message to the general public. SEO specialist works on providing the company visibility online. Marketing specialist’s role is to promote a product or a service. Front-end developer create calls to action, build landing pages, implements data structurally and also develops any forms and pop-ups you may want to use.
Digital marketing is growing rapidly. Companies are asking an important question— How much should I spend for digital marketing? What is the right allocation for digital marketing? The answer is there is no hard and fast rule on how much is the right amount to be spent on digital marketing. It depends on the type of business and the target market. Companies should allocate marketing funds ultimately on the nature of the business and how different types of target demographics behave through the buying funnel. IM Solutions is a leading digital service marketing company. We understand every business is different and therefore the individual needs of a company will vary. A good practice in the digital marketing service is providing option of customizable requirement and paying accordingly. We don’t force a fixed package. Contact IM Solutions to get a free quote.
Measuring the success of digital marketing is a complex but possible task. Although there are various ways to measure the success of digital marketing efforts, the easy way is to analyse the return on investment. Return on investment depends on two important factors—the conversions rate and website behavior. Conversions that can indicate successful digital marketing campaigns include data from online sales, online to store sales, leads from websites, leads and sales from phone calls and leads from live chats. Website behaviour can be understood with data pertaining to website visits, page views per visit, time spent on the website and bounce rates. A professional digital marketing service provides measurable data and statistics about the success of your digital marketing campaigns. It will save you a lot of stress. There will be no need to guess whether you’re wasting your time with various campaigns.
What are the standard processes implemented by a good digital marketing company and benefits for your business?
With vast experience in the realm of digital marketing, we have been able to develop a standard process for optimizing your online presence. The process we utilize consists of the following steps:
- Define Buyer Personal: Before starting any digital marketing campaign, we define the buyer persona that you want to focus on and revolve all our marketing strategies around it.
- Identify Goals: After development of necessary digital marketing strategies, the next step we take is of setting up the goals that will help in implementation of those strategies.
- Decide About Marketing Channels: The goals defined in the earlier step can only be achieved when right marketing channels are used.
- Set Timelines: We create timelines so that digital marketing goals can be achieved as expected and measure the performance at regular intervals to judge how the work is progressing.
As you can see, use of standard processes in digital marketing helps your business grow due to increased visibility in online media channels and it also improves brand recognition.
This is the question that will come to your mind when you are searching for a digital marketing agency in Bangalore. The primary reason for choosing us would be the vast experience we have in digital marketing with a portfolio consisting of some reputed names from diverse industries.
In addition, our digital marketing experts have required training and expertise to manage digital marketing campaigns of any scale and they remain abreast with latest changes happening in digital marketing industry.
We understand that startups want to establish their foothold in the industry, but at the same time they have a limited budget to spend on digital marketing initiatives. We have customized packages that will suit requirements of start-ups without compromising on results that are achieved for them.
You need to select the right digital marketing agency since then only you will be able to achieved desired results. Let us check few of the aspects that you need to look into find the right company.
- You need to select the right digital marketing agency since then only you will be able to achieved desired results. Let us check few of the aspects that you need to look into find the right company.Find a company that is willing to perform digital marketing tasks within your budget without compromising on quality of work you expect from them.
- Check the results they are willing to promise, how they plan to achieve those results, how results will be measured, and what steps you can take if desired results are not achieved.
- Check company’s portfolio to understand the type of business they work and whether they have performed digital marketing for businesses similar like yours.
- Examine whether the company is willing to assign a dedicated campaign manager for your website and will the person be available when you have any queries about how well the work is progressing.