We assist advertisers across different verticals connect with residential societies. Through residential activation, you as an advertiser can achieve maximum viewership for your products and services within your focused audience base. Residential Welfare Association activation (or RWA activation) works as a platform to easily reach your target market.
Benefits of RWA Activation
- Target Different Groups: RWA activation helps brands target different socio-economic groups in most efficient way. This becomes possible due to the fact that people staying in the same residential complex share similar economic background enabling advertisers to easily target any specific socio-economic group.
- Strong Brand Recall: The other good thing about brand activation in residential societies is that it helps in developing strong brand recall. The residential society activation proves to be perfect irrespective of whether you want to engage an entire family or just target a few in a family.
- Get Closer to End Users: With the increase in size of co-operative housing societies, the residential society activation has become a good platform for promoting your brand or new launches.
RWA also proves to be an ideal option that allows direct interaction between you and your customers, society brand activation brings your product or brand a lot closer to end users.
- Achieve Maximum Viewership: If you want to achieve maximum viewership then RWA activation services in Bangalore are the ideal option for you to utilize. RWA activation is the best form of the hyper local marketing.
According to client's requirement, we execute the campaign successfully. Our activities are carried out in a very professional manner wherein we provide client clear statistics about each activity carried out as part of RWA activation.
IM Solutions aims to use innovative ideas which can help advertisers achieve the best. We help your brand communicate with potential clients in an effective manner. We have tied up with several big and small residential associations across Bangalore. Your ads, our network!
IM Solutions and Different Advertising Options in Societies
Apartment Notice Board
Apartment notice board campaigns are an ideal form of hyper local marketing in which advertisers can target specific locations where their target audience stays. Generally, societies allow A4 size posters on their notice boards.
Kiosk or canopy helps brands develop direct interaction with customers. These kiosks are added at strategic location in the society premises to fetch maximum footfalls and visibility.
Flyer distribution happens in two ways in apartment complexes, either at doorstep or through mailbox. However, you need to be aware of the fact that flyer creative requires a pre-approval from the association before the campaign can be started. It is the best form of direct marketing.
Emailer on Residents Database
Few societies allow e-mailer on resident’s database, proving to be very quick and efficient medium of reaching right audience. It helps brands push their promotional offers immediately in the local market.
Banners in residential societies create immediate brand awareness and result in brand recall in most cost effective manner.
Advertisers can be a part of the festivals in residential complexes, which usually brings a lot of footfall. Here brands can display their products & services and also engage people through relevant activities. Moreover, brands can participate in these events by becoming sponsors of the event.