In the modern competitive business world, having a wide customer base is the key. To build a customer base, businesses need to maximize their outreach. Outreach can be made by targeting the right audience who are interested in your product or service and are looking out for it. This is truer for business with multiple departments with different target audience. With the help of Geo-Analytical SMS, marketers can maximise their chance of reaching out to the right audience faster and have a more effective communication. With the help of multiple operator based filters to choose from, Geo-Analytical SMS lets you target the right audience at the right Geo-Location.
IM Solutions Geo-Analytical SMS services are based on state-of-the-art technology to find the right data of clients for different needs and goals of various businesses. Our Geo-location analytical SMS service lets you reach the right and focuses customer base of people who are more interested in buying your products and services. As an expert in analytical SMS services, we make use of different types of segmentation while creating your bulk SMS campaign. Reach an audience of more than 50 million users and widen your customer base with our Geo Analytical SMS campaign. We also analyze other metrics such as behavioral data, affluence, location information, and demographics to ensure your SMS campaigns reach targeted audience and provide desired results. Our research uses in-depth consumer data available consisting of specific classification such as Gender (Male/Female), Different Age Groups, location (City, State, & Pin Code), Age of Device, Pin code, Roaming Status (local, national or International), Subscriber Type (Prepaid or Post-paid), Average Revenue per User (ARPU), etc. By using out bulk SMS solution you will be able to target premium travellers, online shoppers, B2B product buyers, affluent females, and several other categories of users. With our analytical SMS marketing services, we make it possible for you to reach your target audience base helping you achieve maximum outreach for your SMS campaign. We specialise in providing bulk SMS services for all size of business and for all business purpose. With the increase in the number of mobile phone users, SMS campaigns are the key to reach out to wider audience.
As a leading analytical SMS service provider in Bangalore, we are equipped with meeting the needs of multiple businesses irrespective of all sizes. We use data from reliable and authentic sources to maximize our customer outreach. Each analytical SMS services are based on market research and use of different types of segmentation while creating bulk SMS campaign.
SMS marketing or short message service marketing is a technique that uses text messaging to spread promotional messages based on permission. It provides updates on any new product in the market, any new updates. Customers are required to opt in to an automated system. The user’s phone number is then stored. Promotional texts are sent to them. It also has links to an advertisement. A confirmation response is sent for opting in and out option included for potential future unsubscribing.
SMS marketing works by building a data base of potential customers/subscribers. SMS marketing are an effective way of notifying people of any promotional offers, discounts and advertisement. It is also a great way to send reminders for any upcoming events and to engage your customers. SMS marketing is preferred to other email marketing and push-notification services for more than 60 % of the customers because it reaches out to people without smart phones and internet. It is also preferable because it is cheaper and cost effective means of distribution.
SMS marketing is text based marketing. The main content is promotional marketing updates. Other than SMS marketing, it also has other features. Many brands and companies these days use SMS marketing as a complement to other types of marketing techniques. Other than text message, URL is also sent in the message. It also allows you to send them your e-commerce links, coupons, email addresses, and phone numbers.
SMS Campaign can be tracked to analyse its performance. IM Solutions has the right analytical tools. The tools give data on how many new subscribers have taken interest in your campaign, the number of users clicking links in your texts and the number of SMSs sent. Our expertise provides you the right data and tool, so that you can tweak your campaigns for optimum performance. We provide reports categorised into Subscribers report, Campaigns report and Billing stats.
SMS (or Short Message Service) is just as important to marketing as social media or brochures. The benefits of SMS marketing are:
Although SMS marketing is a an affordable alternative as compared to many traditional form of marketing, the amount of money spent on SMS marketing varies depending on the type of service a client wants. IM Solutions provide the best SMS Marketing service based on the need of the customer and to the type of demography it wants to reach.